Our bodies, people with my rare autoimmune disease that is, get depleted of potassium easily but are made worse by ingesting additional magnesium so BodyArmor is the perfect hydration drink for us when we need one. The ignorance in this thread is unbelievable Anyone concerned with their health would read the nutrition label and realize this is a superior hydration beverage and advertises itself as one. I will keep using because of the Bvitamins, potassium, and antioxidants . I was buying them. "This has probably shaken their faith in their equipment, and that's the real fallout here," he said. I love these drinks. My son plays basketball and I buy these for him because I thought they were replenishing his electrolytes, more than Gatorade. And believe it or not, it is a superior hydration drink because it contains some pure sugar. To learn more about industry self-regulation, please visit: BBBNP.org. Please add me. In the summer of 2018, The Coca-Cola Company purchased a minority stake in the company to position . I also purchased Body Armor for myself and my family, including my kids believing that it was a healthy drink & Ive believed all of the claims of the drink, oftentimes allowing us to replace our water intake with Body Armor feeling like we were drinking a healthier option! It has been called Dr. Seuss Day because of this. Please add me, I always thought it was healthy And I buy all the time. drink a couple a day Still have lots of issues, but thought just me. Would like to be included in class action. Finally, NAD turned to the advertiser's evidence consisting of information on its formula and the relative percentage by volume of certain categories of ingredients represented in its products. The are very big into playing sports. Its a Coca Cola Gatorade Funded attack on a healthier competitor. They wont win this class action lawsuit. My son and nephew drinks this. If you use a windshield cover, you can at least forget about scrapping the ice off your windshield to save some time and hassle. The SECOND ingredient on the label is Pure Cane Sugar. Right after water. I thought it was healthy. The name and the advertising led me to believe it was better for me than soda. The drink is made up of 10% coconut water and it is bursting with antioxidants and multivitamins. Variety pack includes blueberry pomegranate, coconut, peach mango, berry punch flavors. Please add me to this class action Silver, et al. https://topclassactions.com/wp-admin/admin-ajax.php. I get it that you are fighting for people who work out but for some people like me and others with my disease who have to suffer through long hours of IVIg treatments and who because of our disease can no longer be in the gym, we need a drink like BodyArmor to keep us hydrated and help us keep from getting aseptic meningitis from our infusuions. Include me. And people talking about them being addicting. Its not a companies job to tell each specific person to be responsible. Sodas in the US are full of high fructose corn syrup which is very different than pure cane sugar which doesnt break down into fructose. Coconut Water. Privacy Policy | body armor drink recall. Add me please. Ben and I thank you! NEWYORK, March 17, 2020 /PRNewswire/ --The National Advertising Division ("NAD") recommended that BA Sports Nutrition, LLC ("BA") discontinue the following claims for its Body Armor and Body Armor Lyte sports drinks: "The More Natural Sports Drink," "More Natural Ingredients than Gatorade Thirst Quencher & Gatorade Zero," "The More Natural Low-Calorie Sports Drink," and "More Natural Ingredients than Gatorade Thirst Quencher & Gatorade Zero." We always buy these at Sams Club for our kids and ourselves. Add me to the list please, Me and my daughter drink this all the time for hydration. Please add me. I thought they were healthy for you. I drank BodyArmor thinking it was healthy. Please add me. and this brand like many other sports drinks does offer both the sugary drink option or the sugar free versions so just as Pepsi or diet Pepsi most consumers i think like having the sugar optional and are able to read a label .No one likes predatory advertising practices but some accountability for purchase is on consumers. I am shocked and confused. The customers say the drink is full of sugar and does not provide the advertised hydration benefits. I Drank a lot of this and my sugar levels have been very high. The average soda has 30 more grams of sugar per serving than BodyArmor. The variety I drink is Peach Mango Lyte. Please add me. Add me, because I usually only eat a bowl full of sugar 6 times a day, so I bought these thinking it would be easier. Bodyarmor has just 8 grams of sugar, less than many fruit juices or soft drinks. My wife and I buy this 4 times a week. My daughter doesnt like to much water so we tried to substitute this for water sometimes, Please add me as I thought these were healthy and read that they were good for breastfeeding milk supply.i read that they were also a good substitute for sugary drinks ad I dont consume much water. It was a promise he. Thanks. I drink these daily for the health benefits please add me, I drink them all the time Ive been Dooped. Please add me. The fact that the sugar is non-gmo alone makes it a superior product over all those using gmo sugar. BodyArmor Class Action Says Sports Drink Is Soda, Abbott baby formula recall lawsuit investigation, American Tuna false advertising class action lawsuit investigation, Essential: Remember your cookie permission setting, Essential: Gather information you input into a contact forms, newsletter and other forms across all pages, Essential: Keep track of what you input in a shopping cart, Essential: Authenticate that you are logged into your user account, Essential: Remember language version you selected, Functionality: Remember social media settings, Functionality: Remember selected region and country, Analytics: Keep track of your visited pages and interaction taken, Analytics: Keep track about your location and region based on your IP number, Analytics: Keep track of the time spent on each page, Analytics: Increase the data quality of the statistics functions, Advertising: Tailor information and advertising to your interests based on e.g. I buy these drinks all the time and drink them while Im driving. Add me, Pls add me had no idea its was full of sugar, Yes I purchased it believing it was a healthy sports drink for active lifestyle. Allegedly, they and many reasonable consumers believed this based on the products advertisements that the drink is More Natural Better hydration than its competitors. So mad that they are just basically like soda. Bodyarmor's growth has been hard to miss. Took me a week for that to pass. BODYARMOR Sports Drinks provide superior hydration and are packed with electrolytes, coconut water & vitamins. We even asked about diabetes, as my fiance is type 2 and were told how much better this was then any other in its class. Im outdone, disgusted, and exhausted with these companies playing manipulative marketing games with well-meaning consumers just trying to make healthy choices in a toxic world! I truly hope you dont win your case which could cause them to go out of business thereby leaving me and others like me without a much needed safe hydration drink. Discouraging. My daughter is trying to tone and loose wait and my granddaughter is an all round athlete playing soccer, basketball, t-ball and also an instrument the Chelo! I am sick of being decieved! I have drank this so much in the past. With BODYARMOR Sports Drink, BODYARMOR LYTE Sports Drink and BODYARMOR SportWater, we continue to deliver Superior Hydration no matter your game. And. I thought they were healthy, I would surely like to be added seeing as though I have been consuming this product twice a day for 6 months under a false pretensewow. Please add me I am drinking one at the moment just poured it out. There is electrolyte poisoning. It felt like I was given a surge if energy then blurry eyes . Please add me sad to know I would drink this product thinking it was good for me. BODYARMOR EDGE Sports Drink with Caffeine, Berry Blitz, Potassium-Packed Electrolytes, Caffeine Boost, Natural Flavors With Vitamins, Perfect for Athletes 20.2 Fl Oz (Pack of 12) 2,485 STOP using artificial sweeteners!! See where Ohio ranks. Add Me. About BBB National Programs:BBB National Programs fosters trust, innovation, and competition in the marketplace through the development and delivery of cost-effective, third-party self-regulation, dispute resolution and other programs. Maybe thats why my supply dropped and my daughter was diagnosed with failure to thrive. The pettiness of you adults astounds me. For these reasons, NAD recommended that the advertiser discontinue the claims "The More Natural Sports Drink," "More Natural Ingredients than Gatorade Thirst Quencher & Gatorade Zero," "The More Natural Low-Calorie Sports Drink," and "More Natural Ingredients than Gatorade Thirst Quencher & Gatorade Zero." Please add me. I dont understand why people are so incapable of reading a label and making their own informed decisions. The strawberry banana one is addicting. "In essence," the complaint states, "BodyArmor is a dressed-up soda masquerading as a health drink. In no way did their advertising ever suggest to me that they were a low calorie beberage. Regular sugar is not as bad for you as the chemicals in the diet industry and agave is the absolute worst thing you can use if you are looking at insulin levels. I will continue to drink body Armor because I like it . I would drink these in place of soda when I first got diagnosed with arthritis again as a healthier option compared . Actually Im reading the bottle right now and they make several claims and statements about the benefits of drinking this. If wed have known its basically the same as any other soda or sugary drink we definitely wouldnt have been paying $3 a serving. It never claims to be health in a bottle as you claim. I also had kidney cancer and wanted a good drink .My sister bought me this body armour drink so I did research on the ingredients it has stevia in it and they say it causes cancer? He tried them again last week.what happened he started getting foot pain as he did before and then the blood pressure would start to go up. settlement administrator or your attorney for any updates regarding finding this out i threw all mine outplease add me. So not all sugars in the body react the same in the body. I have 3 bottles left and no receipt. Angela Truelock. About the National Advertising Division:National Advertising Division (NAD), a division of BBB National Programs, provides independent self-regulation overseeing the truthfulness of advertising across the U.S. NAD reviews national advertising in all media and its decisions set consistent standards for truth and accuracy. 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